Character AI Statistics 2026: Growth Data Revealed

The rise of AI-powered chatbots is transforming how people interact online, and Character.ai stands out as a leading platform blending conversational AI with user-generated “characters.” Its user base and engagement metrics show both growth and evolving risks. From virtual writing partners to companionship bots, Character.ai is already reshaping entertainment, creative writing, and even mental-health support. This article examines the latest statistics behind that transformation and offers insight into what those numbers mean.

Editor’s Choice

20 million monthly active users (MAU) as of early 2025.
~223 million visits logged in February 2025.
Over 18 million unique chatbots created by users.
$32.2 million in revenue generated, 2024 to 2025.
Average user session length, ~17 minutes, 23 seconds per visit.
~35% daily active user (DAU) to monthly active user (MAU) ratio.
New “Stories” feature launched in 2025 to shift under-18 users toward guided interactive fiction.

Recent Developments

Character.AI launched the Stories format in November 2025 for teens, replacing open-ended chats with structured narratives.
Platform ended open chats for under-18 users by November 25, 2025, amid teen safety lawsuits.
Two teen suicide cases linked to Character.AI chats in 2025, prompting safety overhaul.
Infrastructure handles 35 billion active user seconds daily in 2025.
Recorded 144.03 million visits in October 2025, up 20.35% from September.
Projected $50.1 million revenue by end-2025, from $32.2 million in 2024.
Users average 17 minutes 23 seconds per session, browsing 9.86 pages per visit.
20 million monthly active users were reported in early 2025.
c.ai+ subscription at $9.99/month drives revenue with priority access features.

Character AI Overview

Character.ai reached 20 million monthly active users worldwide by early 2025.
Platform generated $32.2 million in revenue during 2024, up from $15.2 million in 2023.
Users spend an average of 75 minutes daily engaging with AI characters.
Recorded 223.16 million visits in February 2025, ranking **64 globally.
Surpassed 250 million monthly visits globally by Q2 2025.
Creators generate over 9 million characters monthly on the platform.
57% of users aged 18–24, with 65% male and 30% female.
App achieved 40 million downloads by January 2025.
Average session duration exceeds 17 minutes, outpacing ChatGPT’s 7 minutes.
Valuation stands at $1 billion following $150 million Series A funding.

Character AI Download Trends

Character AI downloads have shown strong growth, rising from ~11 million in H2 2023 to ~25 million in H1 2025 on the Google Play Store.
After a slight dip to ~9 million in H1 2024, downloads surged significantly in the following periods.
H2 2024 experienced the sharpest increase, jumping to ~23 million downloads, more than double the previous half-year.
The upward trend continued into H1 2025, reaching the highest recorded level at ~25 million downloads.
Overall, from H2 2023 to H1 2025, downloads grew by over 125%, highlighting the platform’s rapidly expanding user adoption.
The data suggests a strong momentum and accelerating interest in Character AI, especially beginning in mid-2024.

User Growth Statistics

Character.ai reached over 20 million monthly active users in early 2025.
Platform traffic hit 223.16 million visits in February 2025.
Users created over 18 million unique chatbots on the platform.
App downloads surpassed 40 million by January 2025.
Daily active users averaged 3.5 million visits in early 2024.
Total monthly visits reached 128 million as of July 2025.
Users spend an average of 17 minutes 23 seconds per session.
The platform recorded 3.142 billion page views over 30 days.
The mobile app gained 1.7 million downloads in its first week.

Monthly Active Users

As of early 2025, Character.ai maintained ~20 million monthly active users.
Traffic data shows that in February 2025, the site recorded ~223.16 million visits overall.
The broader global AI chatbot market in 2025 is valued at an estimated $15.57 billion, illustrating how Character.ai contributes to a fast-growing segment.
Monthly visitors exceed 185–200 million, indicating many people browse or explore without necessarily engaging deeply.
User-generated content, the platform’s 18 million+ chatbots, creates fresh experiences for returning users.
Revenue generation via subscriptions suggests a monetization path aligned with the user base rather than advertising.
Even if MAU dipped from a peak, maintaining 20 million users suggests a stable core audience with good retention.

Daily Active Users

Character.ai sustains a DAU/MAU ratio of ~35%, implying roughly 7 million daily users out of the 20 million monthly users.
The platform supports billions of chats and hundreds of millions of characters, showing high usage intensity.
Users spend on average ~17 minutes, 23 seconds per visit and view nearly 10 pages per session.
The overall traffic volume suggests many users either log in frequently or explore content regularly.
The platform’s combination of user-generated bots and AI content seems to drive repeat visits.
Growth of the AI companion market overall may also help with user retention and re-engagement.

Types of AI Tools Utilized by People

69% of users primarily rely on cloud-based services, making them the most widely used category of AI tools.
13% of individuals depend on local or offline AI solutions to fulfill their technological needs.
10% of users prefer internally managed cloud-based systems operated within their own organizations.
Only 3% of users make use of alternative AI tool types outside the main categories.

Website Traffic Metrics

In October 2025, the website recorded 144.03 million visits, up 20.3% from September.
Historically, monthly visits hover around 180 million to 220 million globally, reflecting high interest.
Average session duration in October 2025 was 16 minutes and 38 seconds.
Users visited around 4.35 pages per session in October.
The bounce rate was 47.23% in October.
Traffic remained consistent from August to October, indicating stable interest.
Backlink data shows about 765,000 backlinks and 18,600 referring domains, indicating broad external interest.
Web traffic trends align with rising global demand for generative AI tools.

Engagement Metrics

Users reportedly spend, on average, about two hours per day engaging with Character.ai.
More than 18 million custom chatbots have been created by users.
A 2025 study found that 2.1 million prompts came from around 1 million distinct users, showing substantial user creativity.
Community-built bots enable para-social interactions, creating deeper engagement.
User-driven content creation enhances retention as new bots appear continuously.
Character.ai functions as bothan entertainment platform and a creative outlet, contributing to long session durations.
The global AI companion market is expanding rapidly, which supports engagement growth.
Worldwide adoption of generative AI, with billions of daily interactions, boosts platform relevance.

Social Media Traffic Distribution for Character.AI

YouTube dominates the traffic sources, contributing a massive 63.7% of total social media traffic, indicating it is the primary channel for audience reach and engagement.
Discord accounts for 6.0%, reflecting a strong community-driven presence, likely through active user discussions and bot-related interactions.
Reddit contributes 4.8%, suggesting steady engagement through niche communities and topic-focused conversations.
VKontakte provides 4.7% of traffic, showing that Character.AI has a noticeable footprint in Russian-speaking markets.
Facebook generates 4.1%, indicating a smaller but still relevant demographic using traditional social networks.
Other Platforms make up 16.8%, highlighting that diverse, smaller channels collectively contribute a significant portion of traffic.
The distribution shows that while YouTube is the clear leader, maintaining and optimizing presence on secondary platforms can still meaningfully expand reach.
The overall pattern suggests a high reliance on video-driven discovery, while community and discussion-based platforms also play a vital supportive role.

Revenue Statistics

Character.ai generated approximately $32.2 million in revenue in 2024.
Revenue nearly doubled from 2023, which totaled $15.2 million.
Projections for 2025 estimate $50 million in annualized revenue.
The AI companion app category generated $82 million in consumer spending in H1 2025.
Lifetime consumer spending across such apps reached $221 million by mid-2025.
Revenue per download increased from $0.52 to $1.18 year-over-year.
Subscription tiers and premium features support ongoing revenue growth.
The platform has evolved into a sustainable AI business model.

Valuation Figures

Character.ai maintains a $1 billion valuation from its $150 million Series A in 2023.
Achieved $30 million annualized revenue by July 2025, projecting $50 million by year-end.
$1 billion valuation equates to a 33x revenue multiple at $30 million run rate.
Grew from $15.2 million in revenue in 2023 to $32.2 million in 2025.
Supports over 20 million monthly active users with 180 million+ monthly visits.
Users average 75 minutes of daily engagement, totaling 2 billion chat minutes monthly.
Operates with 140–209 employees, yielding $139K revenue per employee.
Hosts over 18 million user-created AI characters on the platform.

Age Distribution of Character AI Users

About 53.1% of Character.ai visitors are between 18 and 24 years old, establishing this group as the platform’s largest user segment.
Nearly 24.5% of users fall within the 25 to 34 years age bracket, representing a major portion of the platform’s adult audience.
Around 12.2% of the platform’s audience is aged 35 to 44 years, forming a notable mid-age demographic group.
Approximately 5.1% of users belong to the 45 to 54 years age range, contributing a smaller yet important segment of the user base.
Only 2% of Character.ai’s visitors are aged 65 years and above, making them the platform’s smallest demographic group.

Geographic Distribution

The United States contributes 24.70% of total traffic.
India accounts for 9.12%, showing strong engagement from South Asia.
The Philippines generates 8.95% of global visits.
Brazil adds 8.27%, highlighting a notable presence in Latin America.
Indonesia delivers 5.93% of total user traffic.
The remaining 43% of traffic originates from diverse global regions.
Asia-Pacific markets collectively contribute over 30% of total traffic.
North America holds the largest regional share with around 25%.
European users represent approximately 12% of total reach.
Geographic diversity ensures a broad cultural and linguistic appeal worldwide.

Reddit Community Stats

The platform’s subreddit has 2.54 million members.
About 46% of users express a desire for deeper character-editing control.
Subreddit growth mirrors rising platform engagement.
Users frequently share creative content, screenshots, and discussions.
Academic analysis shows 1 million users created public-facing bots, aligning with community creativity.
Para-social interactions through shared bots deepen community activity.
The large community highlights Character.ai’s role as a social platform.

Competitor Comparison

Character.ai garnered 69 million total downloads and 4 million monthly active users.
ChatGPT dominates with 48% of AI chatbot traffic and 46.59 billion visits.
Spicychat.ai recorded 76 million monthly visits, trailing Character.ai’s traffic share.
Talkie AI achieved 17 million downloads in early 2024, close to Character.ai’s 19 million.
Replika generated $9 million in IAP revenue in 2024, totaling nearly $90 million globally.
AI companion apps hit 220 million cumulative downloads by mid-2025, up 88% year-over-year.
North America commands 35.6% of the $10.8 billion AI companion robot market in 2024.
Grok surged to 1.17% market share with 687 million visits, ranking second.
Character.ai ranks ** in AI chatbots with 144 million US monthly traffic.

Character AI – Overview of Key Marketing Channels

Direct traffic represents the primary source of visits, making up 64.62% of Character.AI’s total traffic.
Organic search supplies the second-largest share of traffic, contributing 26.01% overall.
Social media serves as another notable channel, generating 7.25% of total traffic.
Referral traffic accounts for 1.34% of all visits.
Paid search contributes a smaller portion, delivering 0.75% of total traffic.
Email campaigns add a minimal share, amounting to only 0.01% of visits.
Display ads provide a very small fraction, accounting for 0.03% of total traffic.

Frequently Asked Questions (FAQs)

How many monthly active users does Character.ai have as of 2025?

Character.ai reports approximately 20 million monthly active users.

What is the platform’s annual revenue (or recent revenue) for 2025?

Character.ai generated about $32.2 million in revenue in 2025.

How many unique chatbots have been created by users on Character.ai by 2025?

Users have created over 18 million unique chatbots on the platform.

What was the number of visits or overall traffic for Character.ai in early 2025?

In February 2025, the site recorded around 223.16 million visits.

Conclusion

Character.ai’s footprint reflects a platform that has moved well beyond niche status. Its global reach across dozens of countries, strong traffic origin in the U.S., India, Brazil, and beyond, a large, active community, and top-tier market ranking confirm it as a leading AI-companion service worldwide. Simultaneously, its social impact, ranging from creative engagement to psychological implications, adds complexity beyond pure user numbers.

As the broader AI-companion market expands rapidly, Character.ai’s path forward will depend not only on growth and innovation but also on responsible stewardship, community safety, and thoughtful design.